BevShots
お酒のミクロ撮影

情報
An intoxicating blend of art and science, BevShots are photographs of alcohol under a microscope.
会社概要
From geek to chic. - In 1992, a research scientist named Michael Davidson stumbled upon a genius idea literally right under his nose. In his 25 year career through the many facets of microscopy, he had taken photographs under the microscope of a collection of items - DNA, biochemicals and vitamins.

Looking for novel ways to fund his Florida State University lab, Davidson decided to take his microphotographs to businesses for possible commercial opportunities. While presenting his pictures to established retail companies, one necktie manufacturer changed his creative direction with just one word – cocktails.

Davidson went a step further. Along with mixed drinks, he picked out a few favorite brews and wines too, took some shots of the beverages under his microscope and the Molecular ExpressionsTM Cocktail Collection was born. The drink-donned neckties were top shelf from 1995 to 2002, and now his buzz-worthy images are shaking up the art world with BevShots.

BevShots are licensed from Florida State University and Michael Davison, but the man who keeps the party going is Lester Hutt, president of BevShots MicroArt, LLC. BevShots is the perfect blend of Hutt’s business and science background. While working on his graduate degree in chemistry from UC Berkeley, Hutt worked on NASA’s Mars probes searching for evidence of past life on the red planet. Apple, Inc. then called on him to be a part of history as they released their revolutionary new product, the iPod.

Lester focuses his personal and business life on a simple philosophy of ethics and integrity. Currently, he is an active member of Rotary International, the American Red Cross, and Junior Achievement, where he teaches business fundamentals to high school students. He enjoys pursuing business ideas that re-establish manufacturing in the United States and in fact made it a point to keep BevShots, from start to finish, a product that is made in the U.S.A. With a personal passion for the art with a twist, Lester’s new business venture makes his every hour, happy hour.

最終更新:2014年02月10日 23:15